Your website is one of the most valuable pieces of “brand” real estate you have - possibly the most valuable. There are a lot of ways that your website should introduce your company and product offering, but your About Page should showcase what makes your company unique. Packed with interesting …

Using IG Stories to Introduce Your Brand, New Product, New Features, etc. There are a lot of ways to drive engagement and share your story on social media. As your community, or social media audience, is growing and evolving, how do you introduce, or reintroduce, yourself - your company, product, …

National holidays and celebratory events are a fun, educational, and helpful way to guide your content calendar. They’re also an opportunity to generate interest and awareness in your business. Certain dates contain significance – significance that could very well be linked to your brand or product – creating trends and …

Last week, Apple released its iOS 14.5 update (and has since released iOS 14.5.1 ) that includes several new features. The hot topic being discussed is the ability for users to take control of how their data is being used through their App Tracking Transparency (ATT) framework. This has created …

For a business owner unsure about where to focus their energy, the number of social media platforms can be overwhelming. Do you need a TikTok? What about a YouTube channel? We are major proponents of founders and business leaders using Twitter — if not for a brand account, then for …

Some entrepreneurs, startups, and SMBs need a clearer definition of “fractional CMO.” Likewise, some may be unaware of when a fractional CMO can help the most. A need for marketing presents owners, startups, and SMBs with a binary choice. Is it wiser to hire in-house or leverage a third party? …

Want to give your audience multiple ways to get value from your content and make it more accessible? Turn your videos and audios into transcripts using any one of these transcription companies. Rev — Transcription service for audio and video recordings. Transcription is $1.25 per minute, captions for your videos …